Post 4: Book Project

The fan experience that will be provided for the readers of The Shack, is a business dedicated to customizing your own garden fractal.  This business would have the customer choose different types of floral arrangements that fit their personalities and desires.  A specialized worker will then show up to the customer’s house and produce the garden fractal.  It will be a garden that represents you and will make you feel like it is a part of yourself. Every garden will be unique in its own way, and will be a beautiful and perfect mess for whoever invests in one.

In The Shack, there is a scene where Mack is helping out Sarayu with some garden work.  The garden is filled with a bunch of random flowers of all sorts of color and sizes.  To Mack, it looks a mess.  “It was chaos in color”.  The flowers are arranged with no pattern.  Vegetables and herbs were randomly dispersed throughout the garden.  Sarayu tells Mack, “It’s a fractal from above”.  The book states its definition of a fractal.  “A fractal… something considered simple and orderly that is actually composed of repeated patterns no matter how magnified.  A fractal is almost infinitely complex”.  You can tell that Sarayu is very fond of this garden.  She takes very good care of it and has a passionate love for the garden.   After some hard work in the garden, Sarayu reveals to Mack that the garden is actually him.  The garden is Mack’s soul.  As they are working on beautifying the garden, they are actually beautifying his soul.  They are strengthening his beliefs and helping his relationship with God grow stronger.  The character and uniqueness of the garden are represented in his soul.  So the business I have created does just as Sarayu has done with Mack.  The business will customize your very own garden fractal.  The characteristics will be based on your very own personal characteristics.  However you want it to look.  The garden made will represent YOUR soul.  It will contain all of your favorite colors and shapes and it will be arranged just how you want it.  It will be your job to keep up the garden and maintain it.  The reason for that is so it reminds you that your own soul needs to kept up and nurtured.  Mack was really drawn to his garden and was fascinated by it, before he knew it was his soul.  He was almost familiar with it, like he had seen it before.  That is what the garden fractal business wants you to feel after purchasing your garden.  You will feel connected to your garden; you will feel like it is a part of you.

I think this idea will work with my book because it relates to the part of the book that may be the most impactful.  This part of the book stood out to me the most.  It was the big “ah ha” moment for Mack, and really helped him understand and strengthen his relationship with God.  This service will broaden the audience for the book because as people see the beautiful garden fractal, it will make them want to read The Shack and understand what the garden is all about.  I mean, how could you not want to read the book after seeing such fascinating garden? The garden itself will draw lots of attention to whoever owns it.  This business will keep readers involved with the book because they can always be updating or purchasing new gardens for themselves.